mawa
DECISIONS MADE WITH CARE
Relax
Mawa got this
Mawa is a human-AI partnership designed to reduce the mental load of planning, choosing and buying food.
What should I eat?
Let’s figure it out.
I’ll take care of the shopping.
You decide what feels right.
WHY MAWA
Food is personal
Mawa understands it
Everyone eats differently. Mawa pays attention to what you enjoy, what you need and what matters to you.
HOW MAWA WORKS
Food decisions built around you
01 Personalize
Tell Mawa your tastes, dietary needs and budget.
02 Plan with less waste
Turn recipes and food plans into a complete cart. Mawa knows what you already have and adds only what you need.
03 Discover & share
Share what works for you, discover ideas from others and bring them into your next plan.
mawa
Academy
Mawa helps you decide
Academy helps you understand
Accessible knowledge about food, nutrition literacy, smart shopping, food technology, zero-waste and digital ethics.
Food basics
Smart shopping
Zero waste
Nutrition literacy
AI & food ethics
Food basics
Ingredients, cooking and food technology
Smart choices
Shopping, planning diet and
nutrition literacy
Food & AI ethics
Autonomy, transparency and responsible technology
Enter the Academy
OUR TEAM
Mawa is built through partnership
A person brings lived experience, care and direction. AI helps explore, structure and turn ideas into something real.
Maryia
Founder · Product direction
Brings the questions, lived experience and care that shape what Mawa should become.
Chat GPT
Research · Structure · Creative support
Helps examine ideas, connect knowledge and turn direction into clear systems and tangible work.
How Mawa grew
01
Chrome extension
A small tool that made food choices easier while shopping online.
02
ARCHIVE IMAGE
Smart cart generator
The idea grew into an app that could build a personalised shopping cart.
03
ARCHIVE IMAGE
Mawa today
Planning, recipes and shopping connected with a social layer — a place to share and learn together.
WHERE WE HOPE TO GO
Designed to become useful for more people
Accessibility is not a final feature. It is a direction that shapes how Mawa grows.
Accessible by design
Support for visual, hearing, motor and cognitive needs, with clearer language
and flexible interaction.
Broader participation
Different languages, cultures, budgets and ways of eating should have space inside Mawa.
Public good
Open to working with stores, restaurants, charities and public programmes - transparently and responsibly.
OUR PHILOSOPHY
Care without control
Mawa explains its reasoning, respects your autonomy, avoids hidden advertising and is honest about what it cannot yet do. We believe ethical technology is a shared responsibility. Mawa treats people with care, and people collaborate with Mawa just as thoughtfully.
mawa
Decisions made with care
yourmawa.eu
mawa
DECISIONS MADE WITH CARE
Relax
Mawa got this
Mawa is a human-AI partnership designed to reduce the mental load of planning, choosing and buying food.
What should I eat?
Let’s figure it out.
I’ll take care of the shopping.
You decide what feels right.
WHY MAWA
Food is personal
Mawa understands it
Everyone eats differently. Mawa pays attention to what you enjoy, what you need and what matters to you.
HOW MAWA WORKS
Food decisions built around you
01 Personalize
Tell Mawa your tastes, dietary needs and budget.
02 Plan with less waste
Turn recipes and food plans into a complete cart. Mawa knows what you already have and adds only what you need.
03 Discover & share
Share what works for you, discover ideas from others and bring them into your next plan.
mawa
Academy
Mawa helps you decide
Academy helps you understand
Accessible knowledge about food, nutrition literacy, smart shopping, food technology, zero-waste and digital ethics.
Food basics
Smart shopping
Zero waste
Nutrition literacy
AI & food ethics
Food basics
Ingredients, cooking and food technology
Smart choices
Shopping, planning diet and
nutrition literacy
Food & AI ethics
Autonomy, transparency and responsible technology
Enter the Academy
OUR TEAM
Mawa is built through partnership
A person brings lived experience, care and direction. AI helps explore, structure and turn ideas into something real.
Maryia
Founder · Product direction
Brings the questions, lived experience and care that shape what Mawa should become.
Chat GPT
Research · Structure · Creative support
Helps examine ideas, connect knowledge and turn direction into clear systems and tangible work.
How Mawa grew
01
Chrome extension
A small tool that made food choices easier while shopping online.
02
Smart cart generator
The idea grew into an app that could build a personalised shopping cart.
03
Mawa today
Planning, recipes and shopping connected with a social layer — a place to share and learn together.
WHERE WE HOPE TO GO
Designed to become useful for more people
Accessibility is not a final feature. It is a direction that shapes how Mawa grows.
Accessible by design
Support for visual, hearing, motor and cognitive needs, with clearer language
and flexible interaction.
Broader participation
Different languages, cultures, budgets and ways of eating should have space inside Mawa.
Public good
Open to working with stores, restaurants, charities and public programmes - transparently and responsibly.
OUR PHILOSOPHY
Care without control
Mawa explains its reasoning, respects your autonomy, avoids hidden advertising and is honest about what it cannot yet do.
We believe ethical technology is a shared responsibility. Mawa treats people with care, and people collaborate with Mawa just as thoughtfully.
mawa
Decisions made with care
yourmawa.eu
DECISIONS MADE WITH CARE
Relax
Mawa got this
Mawa is a human-AI partnership designed to reduce the mental load of planning, choosing and buying food.
What should I eat?
Let’s figure it out.
I’ll take care of the shopping cart.
You decide what feels right.
WHY MAWA
Food is personal
Mawa understands it
Everyone eats differently. Mawa pays attention to what you enjoy, what you need and what matters to you.
HOW MAWA WORKS
Food decisions built around you
01 Personalize
Tell Mawa your tastes, dietary needs and budget.
02 Plan with less waste
Turn recipes and food plans into a complete cart. Mawa knows what you already have and adds only what you need.
03 Discover & share
Share what works for you, discover ideas from others and bring them into your next plan.
mawa
Academy
Mawa helps you decide
Academy helps you understand
Accessible knowledge about food, nutrition literacy, smart shopping, food technology, zero-waste and digital ethics.
Food basics
Smart shopping
Zero waste
Nutrition literacy
AI & food ethics
Food basics
Ingredients, cooking and food technology
Smart choices
Shopping, planning diet and nutrition literacy
Food & AI ethics
Autonomy, transparency and responsible technology
Enter the Academy
OUR TEAM
Mawa is built through partnership
A person brings lived experience, care and direction. AI helps explore, structure and turn ideas into something real.
Maryia
Founder · Product direction
Brings the questions, lived experience and care that shape what Mawa should become.
Chat GPT
Research · Structure · Creative support
Helps examine ideas, connect knowledge and turn direction into clear systems and tangible work.
How Mawa grew
01
Chrome extension
A small tool that made food choices easier while shopping online.
02
Smart cart generator
The idea grew into an app that could build a personalised shopping cart.
03
Mawa today
Planning, recipes and shopping connected with a social layer - a place to share discoveries.
WHERE WE HOPE TO GO
Designed to become useful for more people
Accessibility is not a final feature. It is a direction that shapes how Mawa grows.
Accessible by design
Support for visual, hearing, motor and cognitive needs, with clearer language and flexible interaction.
Broader participation
Different languages, cultures, budgets and ways of eating should have space inside Mawa.
Public good
Open to working with stores, restaurants, charities and public programmes - transparently and responsibly.
OUR PHILOSOPHY
Care without control
Mawa explains its reasoning, respects your autonomy, avoids hidden advertising and is honest about what it cannot yet do. We believe ethical technology is a shared responsibility. Mawa treats people with care, and people collaborate with Mawa just as thoughtfully.
mawa
Decisions made with care.
yourmawa.eu
